The success of your short-term rental property investments depends on the quality and accuracy of the data you base your decisions on. Mashvisor and AirDNA are both providers of Airbnb data for investors, hosts, property managers, and others to analyze vacation rental markets and properties. While the two platforms offer somewhat similar data and tools, there are important differences between the two which make them a better fit for the needs of different users and in different situations. When it comes to AirDNA vs Mashvisor, what's the best choice for you?
In our comparison of AirDNA vs Mashvisor, we'll highlight the main differences between the two STR data software platforms with regards to features, data sources and accuracy, market coverage, pricing, and terms and conditions. We'll also look at customer reviews to check how users evaluate their experiences with the two products. Finally, we'll go over the main Mashvisor and AirDNA alternatives for different types of operators in the short-term rental industry.
For our evaluation and comparison of AirDNA and Mashvisor, we used the following methodology:
- We researched in detail mashvisor.com and airdna.co for features, tools, capabilities, data sources, market coverage, and subscription fees
- We checked out tutorial articles on the company websites and tutorial videos on YouTube to learn how different tools and features work
- We demoed each platform to evaluate how easy and intuitive to use it is
- We read through customer reviews on trustworthy third-party review websites to figure out what customers think
Keep reading to learn what we found, or if you're looking for a next-level solution for your Airbnb data, check out Summer Forecast. Forecast is a powerful alternative to traditional STR data platforms.
With institutional-quality data, accurate forecasting, and deep insights into your Airbnb market, Summer Forecast gives you the tools you need to make smarter, data-driven investment decisions. It also comes with underwriting and pro forma tools. Whether you're a property manager, host, or investor, Summer Forecast is built to help you outsmart the competition and maximize your returns.
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AirDNA vs Mashvisor: Overview
Following is a quick comparison between AirDNA and Mashvisor based on the most important criteria.
A quick overview of the two platforms reveals that AirDNA has more comprehensive Airbnb data that covers global markets and is generally more accurate. Mashvisor, on the other hand, helps analyze both short-term and long-term rentals and offers more tools for the management of vacation rentals.
AirDNA vs Mashvisor: Features
While both Mashvisor and AirDNA promise to facilitate Airbnb market and property analysis for investors, hosts, property managers, and others, there are significant differences in the features and tools that the two platforms provide.
Following is a quick summary of the main features available on each platform.
As the comparison table between AirDNA and Mashvisor above shows, the two products have very similar features that generally help users:
- Find the best short-term rental markets and analyze their potential
- Look for top-performing short-term rental properties for sale
- Conduct Airbnb rental property analysis before buying
- Dynamically price Airbnb properties for optimal revenue
However, each platform has some unique tools that make it a preferable choice for a certain type of users.
Unique features of AirDNA
The most important features that AirDNA offers that are missing from Mashvisor include:
Vrbo and partner listing data
While Mashvisor uses data from only about two million Airbnb listings, AirDNA scraps data from ten million Airbnb and Vrbo listings globally. Moreover, they get direct data from one million partner listings to augment analysis for properties that are not listed on either of the two major short-term rental websites and are instead marketed alternatively. This makes AirDNA data coverage more comprehensive, serving the needs of more hosts.
Comps sets
AirDNA allows Airbnb hosts and managers to build their custom comp sets, or lists of comparable listings that are most important for their business. Available criteria include number of bedrooms and bathrooms, number of guests, distance, number of reviews, star rating, and amenities. These comp sets can be used to compare the performance of your own listings to your exact competitors.
Global STR market and tourism insights
AirDNA provides detailed performance data and analytics that cover the entire short-term rental market globally as well as the industry as a whole. In addition, the platform collects, analyzes, and offers travel data that allows tourism stakeholders and professionals to evaluate performance, track and forecast trends, and compare hotels with vacation rentals to boost results.
Unique features of Mashvisor
Meanwhile, Mashvisor also offers a few unique features and capabilities that are worth highlighting as they offer additional value for users.
Color-coded heatmaps
Mashvisor has a color-coded real estate heatmap that allows investors to quickly identify the top markets for short-term rental property investments based on listing price, rental income, occupancy rate, and cash on cash return. Users can zoom in and out to search for areas with available listings that meet their requirements in terms of budget and profit.
Short-term vs long-term rental property analysis
The main advantage of Mashvisor over AirDNA is that it provides side-by-side comparison of the investment potential of markets and properties for both short-term and long term rental investments. While Airbnb investments tend to be more profitable than traditional, monthly rentals, there are many reasons why an investor might need to switch rental strategies. So, it's good to know that your market and your property can work as either should a need arise.
Vacation rental management software
As of recently, Mashvisor has added a comprehensive suite of Airbnb management software tools to help hosts streamline the management of their listings. Available products include a vacation rental channel manager, unified inbox, multi-calendar, vacation rental website builder, and reservation management. Mashvisor also has a dynamic Airbnb pricing tool, similar to the AirDNA Smart Rates, so this feature is not really unique.
All in all, the unique features of Mashvisor make it the better choice for small-scale investors and hosts, while the unique features of AirDNA make it the right fit for large-scale Airbnb management companies, tourism professionals, and academia.
Mashvisor vs AirDNA: Data
A vacation rental data software platform is only as good as the data that it uses for its calculations and analysis. The data methodology, sources, and accuracy are one of the most important features when comparing Mashvisor vs AirDNA, or any competitors.
AirDNA data
AirDNA scraps STR data from a total of over ten million Airbnb and Vrbo listings. Moreover, the company works with one million partner listings to collect additional vacation rental data for properties that are not listed on either of the two major platforms.
According to AirDNA's own estimates, their AirDNA data is 94.9% accurate, and their Vrbo data is 98.7% accurate in terms of revenue. However, customer reviews have found some issues with data quality, as we'll discuss.
Mashvisor data
According to information on the Mashvisor website, the platform uses data from around two million Airbnb listings, and there is no Vrbo data. Mashvisor doesn't work with partner listings either.
The company claims that its data is highly accurate and reliable but doesn't provide an exact percentage.
Mashvisor vs AirDNA: Cost
Both platforms operate on a subscription-based pricing model where the cost depends mostly on the access to tools. Annual plans are significantly cheaper than monthly plans in the case of AirDNA and quarterly plans in the case of Mashvisor.
With regards to free access, AirDNA has a free plan with limited access to some tools like the Rentalizer (AirDNA's Airbnb calculator) and Smart Rates (AirDNA's dynamic pricing). Mashvisor, on the other hand, has a 7-day free trial with most features unlocked, but there is no free forever plan.
Mashvisor pricing
Mashvisor offers four different tiers for finding and investing in rental properties, with quarterly and annual subscriptions:
- Lite for analyzing individual properties for $24.99/month when billed annually
- Standard for uncovering investment opportunities for $74.99/month when billed annually
- Professional for analyzing and managing properties for $99.99/month when billed annually
- Enterprise for accessing big data and deep analysis with custom pricing
For short-term rental property management software, Mashvisor has three different plans the pricing of which depends on access to features, number of properties under management, and subscription duration (monthly vs annual). Pricing starts at $11/month when billed annually for access to the basic tools and one property.
AirDNA Pricing
Similar to Mashvisor, AirDNA pricing also comes with tiered subscription plans that are divided into Individual and Business packages.
AirDNA Individual plans include:
- Free for limited Rentalizer use and one month of Smart Rates recommendations
- Pro for access to historical data, filters, increased revenue management capabilities, dynamic pricing for five listings, and 12 months of Smart Rates recommendations for $50/month when billed annually
- Enterprise for access to all investment and management features with custom pricing
AirDNA Business plans don't have pricing listed, but typically include:
- Property Performance Data for finding the most profitable markets and acquiring better listings with custom pricing
- Tourism Insights for unlocking destination insights with custom pricing
- APIs & Integrations for integrating AirDNA data directly into products and platforms with custom pricing
- Global Industry Insights for tracking the performance of the entire vacation rental industry with custom pricing
Unfortunately, the lack of pricing information about more sophisticated plans makes it impossible to conclude which platform costs less for access to more complicated data and tools.
AirDNA vs Mashvisor: Terms
Before getting started with either of the two software products, it's important to understand the terms and conditions that come with using AirDNA and Mashvisor. Here's what we know:
- Sign-up requirements: Users can get started with both AirDNA and Mashvisor for free, with no need to enter a credit card. They can sign up online, which is easy and quick, or schedule a demo with the Sales Team.
- Free access: AirDNA provides a free forever plan with limited capabilities, while Mashvisor has a 7-day free trial of the Standard Plan, but there is no option to use the platform for free in the long term.
- Subscription terms: AirDNA offers monthly and annual subscriptions, whereas Mashvisor plans are quarterly and annual for the investment tools and monthly and annual for the property management tools.
- Payment methods: Both platforms accept major credit cards for the payment of standard subscriptions, and AirDNA also offers custom payment terms for customers paying more than $50,000 per year.
- Cancellation policy: AirDNA customers can cancel their subscription online or by email. This should be done at least two working days before the renewal date to ensure no subsequent charge. Mashvisor customers can cancel subscriptions online at any time.
- Refund policy: Both Mashvisor and AirDNA do not issue refunds unless under exceptional circumstances. In any case, it's better for customers to cancel their subscription on time rather than relying on receiving a refund afterwards.
Mashvisor and AirDNA have comparable terms and conditions of use that are in line with standard practices in the SaaS industry.
Mashvisor vs AirDNA: Customer reviews
It's one thing what companies promise to do, it's another thing what services and quality they actually deliver to their customers. Next in our comparison between AirDNA and Mashvisor, we look at the overall ranking of the two STR data software platforms and specific reviews by customers on third-party reliable review websites.
Mashvisor reviews
There are over 700 online reviews of the Mashvisor platform by existing and past customers. The average rating from Mashvisor reviews from customers is 4.75/5 stars based on a total of 737 reviews.
Mashvisor reviews are available on:
- Trustpilot: 4.8/5 stars based on 455 reviews
- BBB: 4.67/5 stars based on 281 reviews
- G2: 4.5/5 stars based on 1 review
Happy Mashvisor customers emphasize the powerful tools, the detailed information, the accurate data, the nationwide market coverage with all subscriptions, the ability to locate profitable opportunities, the reasonable pricing, the trustworthy company, and the understanding and helpful support team.
Meanwhile, dissatisfied customers discuss lack of real value added, non-user-friendly tools, clunky functions, inaccurate data, unauthorized charges, and poor customer support.
AirDNA reviews
There are less than 200 AirDNA reviews on third-party websites. The average rating from AirDNA reviews from customers is a lower 3.62/5 stars based on a total of 193 reviews. Customer reviews of AirDNA are available on:
- Trustpilot: 3.7/5 stars from 183 reviews
- G2: 3.6/5 stars from 4 reviews
- BBB: 1.0/5 stars from 2 reviews
- Capterra: 1.5/5 stars from 2 reviews
- Software Advice: 1.5/5 stars from 2 reviews
We go into more detail in our longer AirDNA review, but positive reviews of AirDNA highlight the in-depth data and information, the market-level data accuracy, the effective and user-friendly platform, and the ability to optimize the pricing strategy.
Negative AirDNA reviews talk about the difficult-to-navigate platform, unusable tools, deceptive practices, misleading pricing information, and bad customer service. Another common complaint is related to data accuracy, with some customers finding it a waste of money due to data inaccuracy.
Best alternatives to Mashvisor and AirDNA
Both AirDNA and Mashvisor can serve the needs of certain operators in the short-term rental industry. However, the level of data accuracy, undisclosed pricing, and some negative reviews by customers mean that some customers are looking for other alternatives.
Airbnb hosts and property managers can look into one of the top Mashvisor and AirDNA alternatives on the market. Here's a quick breakdown.
Summer Forecast vs Mashvisor and AirDNA
Summer Forecast is the top competitor to AirDNA and Mashvisor, offering unmatched reliability in market- and property-level short-term rental data and insights. Here's what sets it apart:
- Smart customizations: Tailor your workflows, data points, and analysis to focus on the metrics that matter most to your business, ensuring that you're not bogged down by irrelevant tools or data.
- Data access: With coverage across the entire U.S. market, users can access all locations and data points for a flat fee, offering a comprehensive view that neither AirDNA nor Mashvisor can match.
- Professional underwriting tools: Perform detailed underwriting with built-in tools designed to help evaluate property performance and profitability before you commit.
- Pro forma modeling: Create advanced pro forma models to forecast future earnings, allowing property managers and investors to make well-informed decisions about potential investments.
- Competitor comparison tools: Directly compare your property performance against local competitors with customizable comp sets and deep insights.
- More affordable pricing: Summer Forecast offers better value, with Bingo subscriptions often proving to be more affordable than AirDNA and Mashvisor plans for many Airbnb hosts and property managers.
- Institutional-quality data: Trusted by professional investors and STR managers, Summer Forecast provides data accuracy and depth designed for serious, data-driven decision-making.
Further, Summer Forecast provides the clarity property managers need by separating out cleaning fees and property management fees, giving you a precise net revenue figure to present to your hosts. Unlike other platforms that bundle all fees together, Summer Forecast's advanced reporting tools allow you to see the exact breakdown of income and expenses, so you can accurately calculate and forecast profits. This level of detail ensures that hosts have a true understanding of property performance, making it easier to build trust and align on financial expectations.
Summer Forecast allows investors, hosts, and property managers to drill down into the exact numbers and analytics that matter most for their business, rather than just following broad trends. With its full U.S. coverage, flat fee pricing, and affordable plans, Summer Forecast is built to outshine the competition.
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Rabbu vs Mashvisor and AirDNA
Rabbu is a popular alternative to Mashvisor and AirDNA when it comes to market and property analysis for short-term rentals that can meet the needs of investors, agents, and lenders. The Airbnb market and property analysis is rather detailed, with multiple important data points. In addition, similar to both AirDNA and Mashvisor, the website has real estate listings for sale with readily available analysis.
Where Rabbu falls short is the provision of tools that help with the management of Airbnb listings. There is no dynamic pricing tool, so hosts and property managers cannot use the website to boost the performance of their existing properties.
In terms of pricing, Rabbu offers a free trial but does not discuss the paid subscription fees on the company website. So, it's not possible to say whether Rabbu is more affordable or Mashvisor or AirDNA for different types of users.
Airbtics vs Mashvisor and AirDNA
Airbtics is a Mashvisor and AirDNA competitor in the vacation rental data and analysis space. The company provides both market and property investment analysis, but where it offers real value is the detailed market intelligence.
Like Rabbu and unlike AirDNA and Mashvisor, Airbtics does not have any tools and features for managing short-term rentals. It's mostly useful for investors looking for new markets and properties to buy and property managers deciding whether to work with a certain rental.
Airbtics offers a free plan with limited features, while paid subscriptions start at $9/month when billed annually. While limited, this platform is generally more affordable than both Mashvisor and AirDNA.
AirDNA vs Mashvisor FAQs
In this final section, we've compiled a list of frequently asked questions to help clarify key points in this AirDNA vs Mashvisor comparison. Whether you're an investor, host, or property manager, these FAQs address common concerns and provide insights into choosing the best short-term rental data platform for your needs.
Is AirDNA owned by Mashvisor?
No, the two companies are not affiliated in any way. They are competitors in the short-term rental data software space.
Which platform offers more accurate data, AirDNA or Mashvisor?
Both AirDNA and Mashvisor provide reliable data, but AirDNA generally offers more comprehensive data for short-term rentals, with access to over 10 million listings from both Airbnb and Vrbo. Mashvisor focuses mainly on Airbnb data and covers both short- and long-term rentals, making it useful for investors looking at different rental strategies.
However, AirDNA's accuracy, particularly for market trends and pricing, may be limited based on customer reviews.
Which platform has better pricing options for new investors?
Mashvisor tends to be more affordable for new investors, with plans starting at $24.99/month, making it accessible for those just getting started in short-term or long-term rental investments.
AirDNA has a free plan, but pricing starts at $50/month. It offers more robust features and deeper market insights, which may justify the higher cost for those who need highly detailed analytics. Both platforms have higher-level tiers with custom pricing not available on their websites.
Can both platforms help with market and property analysis for vacation rentals?
Yes, both AirDNA and Mashvisor offer market and property analysis tools, but their approaches differ slightly. AirDNA is designed specifically for short-term rentals, providing highly detailed insights into STR market trends, occupancy rates, and revenue potential.
Mashvisor, on the other hand, offers analysis for both short- and long-term rentals, making it a more versatile tool if you need to analyze different rental strategies.
Is AirDNA or Mashvisor worth it?
Both Mashvisor and AirDNA offer multiple tools based on STR data analytics that can help investors to make more profitable decisions, hosts to better price their properties, and property managers to generate more revenue. The platforms have the potential to significantly reduce the time and effort needed for analyzing Airbnb markets and properties.
However, the low data accuracy as noted in customer reviews is a major concern which considerably decreases the value of the two software solutions.
Bottom line
Both AirDNA and Mashvisor offer valuable tools for real estate investors and property managers, helping to streamline operations and enhance profitability. From our comparison, it's clear that AirDNA is better suited for large-scale investors and industry professionals who need comprehensive, global data, while Mashvisor caters more to individual investors and hosts with a mix of short- and long-term rental analysis.
However, for those who need the most accurate data, custom analytics, and professional tools, Summer Forecast is the best choice. Offering advanced forecasting, personalized insights, and professional tools like underwriting and pro forma modeling, Summer Forecast delivers everything you need to make informed, data-driven decisions that maximize your short-term rental success.
Ready to take your Airbnb investments to the next level? Explore Summer Forecast today and unlock the power of precision-driven insights.
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